Big Picture City Visual Deck envisioned by Tasha Bleu
Powered by Big Picture Learning & Tasha Bleu
"Build the future. Make education everyone’s business."
While Belmont will be a smart city driven by technology—Big Picture City delivers a smarter one, driven by people.
This is the world’s first fully 3D-printed city built not around traffic, tech, or towers—but around education as the core operating system of society.
Co-created by Big Picture Learning, the Gates Foundation, Microsoft, Pivotal Ventures, and global storyteller Tasha Bleu—and masterplanned by visionary architect Bjarke Ingels—Big Picture City is a new model for urban development that fuses learning, equity, sustainability, and economic mobility into every block.
Spread across seven connected neighborhoods with climate-resilient infrastructure, shaded walkways, and community-first design, this city doesn’t just house families—it grows futures.
Here, students don’t just attend school—they design businesses.
Parents aren’t on the sidelines—they’re stakeholders.
And learning isn’t a test score—it’s the city’s currency.
Big Picture City will become the permanent home of all BIG BANG homecomings and a living example of what happens when we stop building schools inside cities—and instead, start building cities around schools.
This is not an idea. It’s in motion.
This is not a concept. It’s a contract with the future.
We invite you to help shape it—by August 1, 2025.
🌍 Why It Matters Now
America’s education system is collapsing under outdated models.
We’re not tweaking it—we’re replacing it.
In Big Picture City:
Every student has a personalized learning plan tied to their passions and future career path.
Families are co-creators, with housing, schools, and safety designed as one ecosystem.
Learning happens through real-world internships, businesses, and civic projects—powered by Microsoft, ICON3D, and local entrepreneurs.
Teachers are trained to design learning environments, not enforce test prep.
Students are assessed through portfolios and public presentations, not standardized tests.
Tech is a tool for creation and agency—not just consumption.
College completion is tracked and supported beyond acceptance.
Students define their own metrics of success, with accountability at the school level.
This is not a reform. It’s a full reset.
Big Picture City turns 10 broken policies into one living solution.
We’re not building a school system inside a city.
We’re building a city that is a school system.
🧱 The Build
100% 3D-Printed Architecture by ICON, planned by BIG (Bjarke Ingels Group)
Designed for Climate Resilience, Education & Legacy Ownership
Zero-Barrier Entrepreneurship — Instant business licenses + Microsoft-backed microgrants
On-Campus Living, Learning, and Earning — Schools, homes, and startups built as one
📅 5-Year Buildout Plan
2025–2026: From Vision to Groundbreak
Land acquired + zoning approved
ICON3D prints first prototype homes
“City Founders” program opens — NFT-backed real estate deeds
Bjarke Ingels reveals master plan
2026–2027: First Families, First Students
Met Schools and College Unbound campuses break ground
Retail & dining open to public
Microsoft Innovation Lab launches with AI/VR/Coding centers
2027–2028: A City Comes Alive
Students, educators, and founders move in
Tasha Bleu docu-series airs worldwide
Microsoft brand activations + Surface creators in residence
2028–2029: Global Scaling
Art Basel x Big Picture City collab
New neighborhoods 3D-printed
Microsoft launches “City-in-a-Box” expansion kit
2029–2030: The Legacy Phase
BIG PICTURE x Microsoft cities begin planning globally
Annual BIG BANG homecomings hosted here
Monetization through IP, brand licensing, and immersive city models
📣 90-Day Investor Launch Plan
JULY 2025: Tease Phase
Hashtag #BIGPICTURECITY goes live
Tasha Bleu shoots at Microsoft innovation sites + ICON3D labs
Countdown page: bigpicture.city
Custom Microsoft Surfaces shipped to 100 global influencers
AUGUST 1, 2025: Reveal Phase (Investor Deadline)
Microsoft + Gates Foundation announce BIG PICTURE CITY partnership
Blueprint of the Future: short film by Bjarke Ingels
MICROSOFT x TASHA BLEU megagrant press release
AR app lets users design and walk through virtual 3D homes
SEPTEMBER 2025: Founders Phase
Founders NFT Deeds mint
ICON3D Behind-the-Scenes series begins
Tasha Bleu Zine + Photo Story launches
First investor funds unlock youth entrepreneurship grants
🔥 Final Pitch: Why Invest Now
Big Picture City isn’t just a development.
It’s Microsoft’s first-ever immersive infrastructure brand—a city designed for the dreamers, doers, and builders of a new economy.
Every element is engineered to sell performance, innovation, sustainability, and storytelling.
This is a trillion-dollar opportunity hiding in a school district.
If you miss this, you miss the moment.
This timeline serves as a guide for our team's efforts, ensuring alignment and clarity at every stage. Regular updates and adjustments will be made as necessary to adapt to any changes in the market landscape.
Access granted: Tasha Bleu's behind-the-scenes campaign.
Access granted: Tasha Bleu's behind-the-scenes campaign.
Tasha Bleu | Chief Storyteller, Big Picture City
Systems Strategist | Narrative Architect
Tasha Bleu is a visionary storyteller and Met School valedictorian whose work has shaped the visual language of culture, commerce, and impact at scale. Over the past decade, she led global visual strategy at HYPEBEAST, generating 3.28 billion views and architecting over 100 brand partnerships across tech, fashion, education, and international markets. Her campaigns consistently delivered long-term brand equity, operational efficiency, and cross-platform scalability.
Now, Bleu brings that momentum into sovereign-scale infrastructure—translating complex systems like architecture, AI, and education reform into cinematic narratives that move capital, culture, and communities.
What she brings to the table:
Cross-sector fluency to design adaptive storytelling systems that work across public, private, and philanthropic domains
Creative and technical mastery across mediums—from analog to AI-enhanced—to drive relevance, retention, and measurable outcomes
A unique ability to narrate the future—simplifying layered ecosystems into emotionally resonant campaigns that catalyze action
20+ years of team leadership spanning design, marketing, and executive strategy—ensuring alignment between storytelling and mission-critical objectives
“Bleu is not just documenting the future—she’s designing the narrative infrastructure that makes it investable.”
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UAV & DRONE INSURANCE AGENTS
UAV & DRONE INSURED OPERATORS
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ART DIRECTION
CASTING DIRECTION
CREATIVE DIRECTION
LIVESTREAMING
PHOTOGRAPHY
PROCUREMENT
VIDEOGRAPHY
WARDROBE STYLING
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ANIMATION
CONTENT CREATION
COPYWRITING
GRAPHIC DESIGN
ILLUSTRATION
PUBLIC RELATIONS
RETOUCHING
SOCIAL MEDIA
All images photographed and styled by Tasha Bleu.
Tasha Bleu photographed Pharrell for COMPLEX.
Tasha Bleu photographed Kendrick Lamar for COMPLEX.
Tasha Bleu produced the 2018 NBA All-Star Week in LA.
Tasha Bleu photographed covers for SIZE China Magazine.
Tasha Bleu featured on a Nike billboard in Times Square.
Tasha Bleu produced in-store displays for Foot locker.